top of page
Lester Aldridge
Facts & Figures - LinkedIn take over
+318%
increase in clicks compared with the previous month
7,959
clicks generated across 80 posts
40
posts/month - significantly increased content output from 28 posts per month
12.2%
Increased average post engagement rate from 5.5%
Content:
Created and managed a broader mix of thought leadership, case studies, video, events, people-focused content and industry commentary.
37,086 impressions in July produced 5,447 clicks, compared with 36,792 impressions in June producing only 1,302 clicks.
I made the firm's LinkedIn presence more people-led, timely and engaging and as a result people-focused/video content performed extremely well, overall gaining 1000+ followers in two months.
bottom of page